2 days ago · Anchoring is a cognitive bias that occurs if someone presents information in a way that limits an audience’s range of thought/reference.

Bias is the way humans interpret and evaluate information according to how it' s presented or perceived through the lens of their values and beliefs.

4 days ago · Confirmation bias is a psychological tendency to favor information or data that aligns with one’s preexisting beliefs, opinions or values.

What is a Use Case in UX? Use cases in UX (user experience) design are essential for continuous product discovery, where teams search and test ideas regarding the target …

Stand out in your career by designing for real people. Use personas to build empathy and make smarter decisions.

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Feedback loops are processes where designers use a system’s outputs as inputs to find cause-and-effect relationships within it.

The Einstellung effect is a phenomenon that occurs when designers are so used to approaching problems in some ways that they overlook better ways.

Customer journey maps are visual representations of customer experiences with an organization over time and across channels.

What is User Behavior? Why User Behavior is a Critical Driver in Design What are the Factors that Influence User Behavior? Internal Factors External Factors User Behavior Challenges for …