Gracenote, the content data business unit of Nielsen, has released a wealth of new findings on global consumer attitudes and behaviors relating to video streaming in its 2025 State of Play report. The ...

Here are some more key findings, and the full report is available to download here.

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The Issuer intends to use the proceeds from the offering together with cash on hand to refinance a portion of its secured ...

The return of football in September generated a massive spike in television viewership and tangibly impacted the competitive ...

All in all, horror films continue to be a growing part of television and streaming libraries, especially this time of year.

Understanding today’s complex media consumer habits means that advertisers need more granular data to stay informed and reach the right audiences. The Record is a quarterly report card on how U.S.

Navigate the hyper-competitive peak season with insights into ad spend trends, the retail industry’s top advertisers and competing creative strategies. Crucial industry trends: Understand how retail ...

Jakarta – October 14, 2025 – Latest data from Nielsen Ad Intel shows Indonesia’s advertising landscape is being reshaped by both familiar FMCG giants and a wave of fast-growing service sectors.

NEW YORK – October 9, 2025 – Nielsen, the global leader in audience measurement, data and analytics, today announced the release of The Marketing ROI Blueprint: Unlocking the full value of marketing ...