The Association of Mutual Funds in India (AMFI) recently launched a large-scale audio and audio-visual investor awareness ...

Arkade Developers has launched an extensive OOH campaign across Mumbai, consolidating multiple luxury real estate projects ...

As OOH rapidly transforms into a digital-first channel, traditional media owners are discovering that the right technologies ...

Ashish Limaye, CEO & Founder of Craving Digital, speaks to Outdoor Asia about how technology is amplifying OOH’s creative ...

Executed by Walk The Talk, KFC launched a bold, multi-city Out-of-Home (OOH) campaign, the ‘Great KFC Feastival,’ that ...

The core of the campaign involved billboards that were physically torn and slashed in a dramatic, evocative manner.

IKEA Al-Futtaim has launched a clever and relatable Out-of-Home (OOH) campaign across the MENA region, including a ...

This Karnataka Rajyotsava, Continental Malgudi took its celebration beyond cafés and kitchens—right onto Bengaluru’s streets.

The installation features a gigantic, melting cheeseburger where the bright yellow cheese has dripped down and formed the ...

The UAE fitness chain GymNation literally puts muscle into its outdoor advertising with a one-tonne stunt promoting a new Strongman fitness class.

The campaign’s strategic spread ensured maximum visibility among both consumer audiences and key industry stakeholders.

Challenging big-budget beer advertising, Brewlander's OOH takeover features AI prompts printed directly on the ads, asking ...