Artificial Intelligence - Some 91% of agency leaders say they see a future in which headcount is somewhat or substantially ...

Customer advisory boards can transform B2B account-based marketing by improving customer insights, aligning Sales and ...

The five most valuable global brands at the end of 2022 are all technology brands, according to recent research from Interbrand. The annual report was based on an in-depth analysis. The researchers ...

Although new and unforeseen developments will undoubtedly shake email marketing in 2025, marketers have already had to contend with a slew of developments in 2024 that will become more of a force in ...

We all understand the importance of data quality. Metrics—such as third-party validations, match rates, and accuracy scores—help us assess data quality on its own terms. Yet, too often, organizations ...