In today’s Digest, we discuss Netflix eyeing a Warner Bros. Discovery acquisition, the IAB unveiling a framework to standardise conversion APIs for CTV, and ABC and ESPN being pulled from YouTube TV ...
HBAgency, a global leader in ad tech solutions, is proud to announce the promotion of Matteo Addabbo to global ad operations manager with expanded team leadership responsibilities. This promotion ...
Elon Musk unveiled Grokipedia, an AI-powered encyclopedia designed as a rival to Wikipedia. Musk claims the project will counter “ideological bias” and “purge propaganda,” a familiar refrain that ...
In this team episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by head of content John Still and COO Lindsay Rowntree. They look at Apple Maps moving towards ad ...
New insights from global data and technology company, Experian, and Reward, global leader in customer engagement and commerce ...
In today’s Digest, we cover the latest ad spend forecast from the AA and WARC, Publicis buying HEPMIL Media Group to boost ...
Relevant Digital has published new findings from a Prebid performance study, analysing server-side, client-side and parallel bidding setups across real publisher environments. The results highlight ...
As podcast investment accelerates across the globe, the collaboration between NBM and NumberEight represents a major step forward for the industry. By combining NBM’s deep expertise in podcast ...
We caught up with Josh Beckwith, vice president of corporate sales, Sojern, at ATS London 2025 to discuss commerce media, data, and audience building.
So let’s get this straight. Agentic is supposed to make it easier for buyers to discover audiences and buy ads across ...
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