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President Donald Trump on Thursday trolled Cracker Barrel over the controversial logo rebranding effort that it later reversed on social media. Trump posted a video on X of him and the "old timer" who ...

When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...

A Cracker Barrel sign featuring the old logo, in Homestead, Fla. (Joe Raedle/Getty Images) After suffering more than a week of online backlash to its new streamlined logo design — and a sharp drop in ...

Siraj Wahhaj and the 1993 World Trade Center Bombing . . . Again Audio By Carbonatix Under fire for its rebranding, Cracker Barrel on Tuesday night reversed course and announced, “Our new logo is ...

After days of uproar over its logo, Cracker Barrel is listening to customers and is bringing back its previous logo. The company said in a statement, “We thank our guests for sharing your voices and ...

Cracker Barrel said it’s scrapping a redesign of the folksy restaurant chain’s logo following a backlash over a “woke” rebranding campaign that was even joined by President Trump. “We thank our guests ...

Cracker Barrel is returning to its "old timer" logo after taking heat from customers and President Donald Trump, who said the restaurant and country store should revert to its original logo and issue ...

Cracker Barrel CBRL-1.52%decrease; red down pointing triangle said it is reverting to its “Old Timer” logo after a rebrand ignited a culture war. “We said we would listen, and we have. Our new logo is ...

"We said we would listen, and we have," the company said in a statement Tuesday. Cracker Barrel said Tuesday it will be going back to its old logo, amid a public backlash to the restaurant and country ...