This technological shift will represent an elevation into higher-order creative leadership. AI manages routine execution and ...

Discover how AI can enhance human connection rather than replace it, helping brands deliver personalized experiences at scale ...

With quality, centralized data, AI tools can be trained to recommend relevant content, meetings and experiences to ...

Artificial intelligence and automated agents can help firms begin more personalized client interactions, even with minimal ...

For decades, many organizations have tried customizing certain aspects of their marketing, sales, and customer experiences.

Shopify’s Future of Personalization report names the top trends in 2025, and hyper-personalization is at the top of the list. Hyper-personalization is a strategy that uses data and AI to create ...

Co-authored by Nigel Bairstow, Ph.D., and Meezab Fatima Khan, Research Assistant Artificial intelligence has quietly reshaped the way we shop, listen to music, and even decide what to eat for dinner.

In a world where clients expect Amazon-level personalization, legal marketing professionals are being called to rethink how ...

Some hotels fret over softening demand but the ultra-high-end has broken off from every traditional market indicator.

Ultimately, the hyper-personalized recruiting process results in lower attrition, a stronger talent pool, and higher employee engagement across the board. “With hyper-personalized recruiting practices ...

Patric Glassell, chief growth officer at Kwanti, discusses the importance of true hyper-personalization in wealth management and wealthtech. He highlights the need for advisors to continually evaluate ...