In today’s Digest, we cover the latest ad spend forecast from the AA and WARC, Publicis buying HEPMIL Media Group to boost ...

New insights from global data and technology company, Experian, and Reward, global leader in customer engagement and commerce ...

So let’s get this straight. Agentic is supposed to make it easier for buyers to discover audiences and buy ads across ...

Apple Maps may soon feature advertisements, marking a significant shift in the app’s user experience. According to ...

Marian Hanke, senior online marketing manager at Vodafone Germany, added: "Adform has helped us replace back-and-forth emails ...

Elon Musk unveiled Grokipedia, an AI-powered encyclopedia designed as a rival to Wikipedia. Musk claims the project will counter “ideological bias” and “purge propaganda,” a familiar refrain that ...

The Observer has signed a partnership deal with Particle, an AI-powered news platform which summarises reporting from various ...

Vudoo, a global provider of commerce media technology, and Kargo, a leader in delivering breakthrough omnichannel ad ...

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership ...

The partnership aims to strengthen the bridge between programmatic demand and premium gaming supply, enabling advertisers to ...

In this team episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by head of content John Still and COO Lindsay Rowntree. They look at Apple Maps moving towards ad ...

In this episode of A Coffee With... Chloe Singleton, performance director at eight&four, joins us over a mocha to chat about all things social media and digital advertising, from performance ...