Dan Murphy’s stares consumers down in first campaign with BMF

In a new campaign with creative agency BMF, Endeavour Group’s Dan Murphy’s is leaning into its logo to emphasise its low prices.The “An Eye for Value” campaign draws attention to the retailer’s green ...

Seven West CEO Jeff Howard’s $1.25m pay package faces shareholder revolt

Seven West Media shareholders are reportedly being urged to vote against new CEO Jeffrey Howard’s $1.25 million pay packet at the company’s annual general meeting on Thursday.According to Capital ...

Stone and Wood releases ‘Afternoon Delight’ campaign

Stone & Wood is ushering in summer 2025 with Afternoon Delight — a laid-back campaign that celebrates good times, mateship and the brand’s Byron Bay roots through a fresh take on a 1976 classic.The ...

MMAD and Supermassive launch hip hop-inspired rehabilitation program for youth in detention

Musicians Making a Difference (MMAD) and creative studio Supermassive have created Futures — an audio-based rehabilitative program disguised as a hip hop radio station — to help young people in ...

ABC to overhaul its digital front end, consolidate web platforms

ABC Iview, ABC Listen and ABC News — into a single web homepage as a part of a major digital overhaul.In its latest annual report, the broadcaster announced its plans to “simplify” its digital ...

Mix94.5

The agreement will see Mix94.5 have a "heavy brand presence" at all Wildcats home games at RAC Arena, while players from the ...
Opinion

Outsourcing entry level jobs is shipping learning overseas

With budgets shrinking and margins narrowing, every agency in town is looking for a way to cut costs. While AI and automation are hogging the headlines, there’s another approach that’s been playing ...

Paris 2024

The Brisbane 2032 executive director for strategic engagement, brand and marketing has weighed in on why Paris 2024's branding was so strong. Speaking at SXSW Sydney last week, Rebecca Masci said ...

Chemist Warehouse

Chemist Warehouse is extending its partnership with the NRL. The announcement: Australia’s leading pharmacy retailer, ...
Mumbrella

Unmade Index ends the week on an uptick, but loses 5% across October

It was a solid Friday on the Unmade Index, closing up by 0.56% for the day, down by 1.56% across the week and down by 4.99% across October. Nine (up 0.9%), Ooh Media (up 1.1%), Ive Group (also up 1.1% ...

‘The gov has listened’: $67.6m fund launches for news publishers

The federal government has quietly launched a $67.6-million fund for digital publications covering “core news” content. The ...

Deep Media

Amazon Ads, founded by industry veterans Paul Kent, Andrew Hammond and Blake Gorman. With over 12 years of combined Amazon ads experience, Deep Media offers expert guidance to agencies and advertisers ...