Plexus sets up compliance platform ‘Marketing Wizard’

Plexus has released “an AI-powered compliance platform built to help marketing and legal teams move faster without putting the brand or business at risk”, named Marketing Wizard.The ...

MBCS retains General Motors creative account after pitch

Mediabrands Content Studio Australia (MBCS) has successfully retained its creative account with General Motors Australia ...

Here’s the shortlist for the 2025 AIMCO Awards

The 2025 AIMCO Awards shortlist has been revealed.The announcement:The Australian Influencer Marketing Council (AiMCO) today ...

Sam Koslowski

Youth news publisher The Daily Aus has broken even for the first time and is accelerating revenue growth, according to ...

The Daily Aus breaks even on back of newsletter focus

Youth news publisher The Daily Aus has broken even for the first time and is accelerating revenue growth, according to ...

Doubleverify and Roku mark new milestones in protecting CTV advertising

Doubleverify and Roku have shared new results from their ongoing partnership to curb ad fraud across connected TV ...

New research shows brand content contributes to purchase motivation and loyalty

A study from News Australia’s content agencies finds that brand content is now central to cut-through, clarity and customer ...