Apple updated the logo and name for its Apple TV streaming service today, and it looks like Apple One might be next. On the ...

This is just the beginning,” says Apple about what appears to be its new Apple TV intro. Presumably, this will be what plays in the beginning of Apple TV movies and TV shows going forward. Apple ...

On Tuesday, Apple made another announcement about Apple TV. On X, the company posted a new title card, the branding you see just before a show starts on a streaming service. It has a new logo ...

Apple's planned Apple TV+ rebrand is official as of today, with Apple updating the Apple TV+ page on its website to read just "Apple ...