Google's BlockRank performed competitively with other state-of-the-art ranking models that were tested in research.

PPC is getting tougher – and it’s not just because of competition. Click-through rates are falling, costs are rising, and once-steady campaigns are harder to keep profitable. The real shift is ...

What if the key to unlocking smoother, error-free software development lies not in writing more code, but in writing better plans? In a world where coding agents like ...

GitHub unveiled an open-source dev kit designed to help developers adopt spec-driven development with AI tools such as GitHub Copilot, Claude Code and Gemini CLI, moving beyond quick "vibe-coding" ...

The companies that are succeeding with in-house AI, however, have seen revenue jump from zero to $20 million in a year. U.S. businesses have invested between $35 billion and $40 billion into internal ...

Oversubscribed PPC IV Surpasses Target and Substantially Exceeds PPC III, Demonstrating Success of PPC’s Differentiated Approach to Partnering with Family, Founder, and Management-Owned Businesses ...

PPC Enterprises recently completed an investment in Shook Research, a Boca Raton, Florida-based provider of financial adviser rankings. Founded by RJ and Elisabeth (Liz) Shook (who are married), Shook ...

Partnership positions SHOOK Research for continued expansion as the leading provider of research, rankings and curated experiences for financial advisors and asset managers under the leadership of ...

Over the past decade, digital marketers have witnessed a dramatic shift in how search budgets are allocated. In the past decade, companies were funding SEO teams alongside PPC teams. However, a shift ...