Shopify reports brands are embracing weirdness in marketing to stand out and engage consumers tired of polished ads, using ...

It comes down to a variety of things: technological, strategic, cultural and psychological. But all rolled up, there are four ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

So let's break down 15 buzzwords that sound cool but don't have much meat behind them. Everyone wants to be authentic these days, but what does that even mean? The concept of authenticity has been so ...

The writing is on the wall. In 2025, major agency networks, including WPP, Publicis Groupe, dentsu, Omnicom, Havas and several others, announced plans to integrate Generative AI across their workflows ...

Has zero trust lost its momentum—or are businesses just doing it wrong? In this episode of Today in Tech, host Keith Shaw sits down with Morey Haber, Chief Security Advisor at BeyondTrust and author ...

In a nutshell, multitasking scatters attention; having a focused and reliable system restores it. When we clear the noise and ...

Remakes are plentiful in Hollywood — too plentiful. But these 10 movies actually deserve remakes that could fulfill their ...

CHAGEE Singapore has unveiled its first-ever tea and retail concept, CHAGEE Pagoda House, located along Pagoda Street in the heart of Chinatown.

After a major backlash in 2024, Coke and the L.A. studio it hired have produced a new synthetic spot they believe viewers ...

Bento Sushi shifts brand identity to Bento Brave, unveiling a fresh identity and family-focused campaigns to make sushi more ...

Branding is evolving faster than ever. You know how it feels. You've got a deadline, a half-baked brand concept, and way too ...