Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize ...

Google Search AI Mode is getting ads, as confirmed by the VP, but will we see the same in the dedicated Gemini chatbot ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

Personal trainers in the United States average about $55 an hour—roughly $440 a month for two weekly sessions. By comparison, ...

Alphabet's Google (NASDAQ: GOOGL) (NASDAQ: GOOG) is reportedly making significant changes to its core U.S. ad sales division.

A Spotify spokesperson confirmed that at least one ICE recruitment advertisement appeared on the platform, adding that the advertising "is part of a broad campaign the US government is running" across ...

Google is rolling out a series of changes to its Search and Discover pages, the company shared across multiple announcements. The updates will bring new AI-powered features to these key destinations, ...

Google is rolling out a change to how ads appear in Search, and this time it’s focused on clarity and user control. Text ads will now be grouped under a single “Sponsored results” label that stays ...

Ever find Google Search difficult to navigate, with lots of ads at the top of the results? Google will now group all its ads into a single section, rather than displaying individual headings for each ...

Google and ad agency giant WPP announced a five year extension of a previously announced marketing partnership. Under the renewed deal, WPP will spend $400 million on Google’s technologies. WPP uses ...