The pet spending surge during the pandemic subsided but the current one is set to grow as much as 60% and continue much ...
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Animed Direct’s Subscribe & Go is a flexible subscription service that delivers pet food and supplies with savings built in ...
Are you frustrated with crowded digital channels and disappointing ROI? This article reveals why direct mail might be your ...
Harrisburg, Pa. — Pennsylvania Treasurer Stacy Garrity announced Tuesday that 24 additional organizations that provide services to Pennsylvania’s most vulnerable populations have received funding ...
As digital advertising faces increasing saturation and declining engagement, automotive businesses across the United States are revisiting a proven strategy—targeted direct mail. From dealerships ...
Bayer is working with custom algorithm firm Chalice AI and data partner Snowflake to create audiences for targeting ads.
Abstract: This paper proposes a reinforcement learning-based optimization framework that defines a structured state space (real-time conversion rates, channel ROI, historical CTR), action space ...
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