Mobile game company Supercell began its promotion of game's "most iconic character" with an NYC in-person event.

Delony will thus become the latest podcast host to tout Dutch, the four-year-old pet telehealth provider that has upped its ad game in recent months -- first adding connected TV in March and then ...

Trust in news providers has fallen among people on both ends of the political spectrum, judging by a study from Pew Research. In general, 56% of U.S. consumers have at least some trust in the ...

Marketing group Acceleration Community of Companies has launched a synthetic audience platform for testing creative and messaging. According to the company, the platform simulates audience responses ...

Copilot Mode's AI features in Microsoft Edge can now reason and see across open tabs to start a chat, search, summarize information, fill out forms, and book hotels. The announcement came just days ...

Artificial intelligence (AI) assistants -- an information source for millions of people -- routinely misrepresent news content regardless of country or AI platform, according to new research from the ...

Siding with Meta Platforms, a federal judge has thrown out a Maryland resident's lawsuit over phony ads on Facebook. In a decision issued late last week, U.S. District Court Judge George Russell, III ...

Static Media, a digital digital media company, has acquired BGR.com and TVLine.com from Penske Media Corporation. The terms were not disclosed. BGR is a provider of technology, science and ...

Arnold Worldwide has created a new role for Sarah Taylor, who has been with the agency five years. Based in Boston, her new title is managing director. Taylor, a 20+-year ad vet, will continue to lead ...

Amazon is rolling out an AI-powered tool that will recommend specific products when shoppers feel overwhelmed with options or just cannot decide on the products they want to buy. "Help Me Decide," the ...

In another attempt to boost revenue, X will soon begin inviting Premium subscribers to request or purchase inactive usernames in a designated in-app marketplace, with some handles listed for as much ...

Two months after Snapchat released its “Imagine Lens” for paying subscribers, the social media company is bringing the open-prompt AI experience to its 100 million U.S. users for free. Snap’s Imagine ...