The brand created an AI-generated version of its 30 year-old Christmas ad in 2024, and has made a new version for the 2025 ...

Shelley Macintyre will replace former CEO of brands and licensing Nicki Sheard who joins fashion brand Me+Em as chief commercial officer.

Influencer Marketing Budget Report 2026 With UK marketing teams reshuffling spend for 2026, influencer marketing is claiming a bigger slice of the pie. This guide helps you plan a ...

Age is the characteristic where people are most likely to feel underrepresented in advertising, according to research from YouGov. Just 25% of over-65s feel well represented in advertising. Two-fifths ...

The first festive campaign under marketing boss Sharry Cramond, M&S explains the clothing and home creative reflects its ...

Across retail, fashion and travel, brands are leaning into Pinterest and making the social site a bigger part of their ...

Bringing back the BFG for a second year was a “no-brainer”, explains marketing director Radha Davies, as the grocer looks to cement its value credentials.

All of this feels perfectly logical when you’re dealing with a hypothetical lottery. But here’s the question: why does that ...

The retailer’s international marketing spend rose 50% in the third quarter, the intention being to “carefully increase” ...

Current regulation is “insufficient” to protect children and young people from online gambling advertising in the digital age ...

Backed by the L’Oréal Group, AI-powered beauty marketplace Noli wants to cut through the noise to solve consumer needs, says ...

The channels through which consumers are contacted by has a strong impact on trust, with 42% of consumers’ trust in brand ...