Two business school professors unpack what brands get wrong when they try to expand their customer base and how to avoid ...

No need: Gemini has “Extensions” built right in. If you want to know when your flight is or summarize a Doc, just type @ in ...

It’s been called the MAHA Bowl, thanks to brands like Novo Nordisk promoting Wegovy pills, while Ro and hims & hers are pitching telehealth services, Novartis got NFL tight ends to relax for prostate ...

The ad pokes fun at Southwest's old open seating policy—and reminds us of the brand's ongoing list of broken promises.

ChatGPT Super Bowl ads could instigate a win-win scenario for artificial intelligence—but OpenAI has to respond in kind.

Across the country, solopreneurship is taking off. People are starting their own, one-person businesses in droves. But when it comes to who is doing all of this solopreneuring (yes, it’s a word), ...

A viral classroom moment has reignited anxiety about shrinking attention spans and the rise of second-screen viewing.

The simulation hypothesis has challenged our fundamental notions of reality and captured the imaginations of millions.

The company says the verdict affirms its safety efforts even as it prepares to challenge the decision in court.

The strategy, branded ‘Back to Starbucks,’ calls for a shift away from the grab-and-go model that has dominated in recent ...

The company says its latest model’s agentic skills also apply to a broader set of knowledge work such as presentations and ...

The Grammy-nominated star recently told Rolling Stone that he ‘applied’ and ‘auditioned’ to sing Sunday’s national anthem at ...