As Southeast Asia’s app market matures, more app brands are turning to full-funnel platform campaigns to grow demand.
In an AI-driven industry, FCB's Group CEO for South Asia sees vulnerability in middle-layer jobs, but says the real dividing ...
Havas China’s senior art director and creator of the award-winning 'Book of Nature', draws storytelling inspiration from ...
Leadership changes and account wins at Klook, M+C Saatchi Group, Spark Foundry, Core-More, R.M. Williams, Dentsu, Bavaria, ...
Because brands go slightly mad at Christmas & we’re here for the brilliance, the bizarreness and the big budgets.
The industry fondly remembers a creative giant who gave Indian advertising its voice... and Ogilvy India its soul.
The Lego Group has highlighted how creative play can strengthen family bonds in its 2025 Christmas ad. Created by Our Lego ...
By combining Uber’s first-party trip data with The Trade Desk’s programmatic platform, Shiseido successfully cut through the ...
Aldi has released a teaser of its 2025 Christmas campaign in which mascot Kevin the Carrot proposes to partner Katie. In a ...
Days before Shein could cut the ribbon on its first Paris store, the ultra-fast fashion platform is swept into a criminal ...
Ad fraud is now a top-tier global crime rivalling drug trafficking, yet barely treated as one. Darren Woolley asks why the ...
Mel Edwards, the global president of VML, is to leave WPP after more than 13 years at the agency group. Edwards, who has ...