PepsiCo owns more than 500 brands, but when asked to name them, only 21% of consumers can think of any aside from Pepsi. This startling fact is among the reasons why […] ...
After backing away from a controversial logo rebrand loudly opposed by many right-wing influencers, Cracker Barrel also quietly made changes to its website this week. The Tennessee-based roadside ...
In August, Cracker Barrel changed, then changed back, its logo. The company's CEO shed light on the reasoning.