Are you using “wow words”? An apartment marketer shares the list she uses when writing ad copy and differentiating community amenities and features. Back in 2011, I wrote a blog about using unique and ...

It's important to include characters in your writing because they help to drive the story. Characters can be real people who you know. They could also be real people who you don't know. Or they can be ...

Descriptive writing is a powerful tool that adds life and depth to your writing. Effective descriptions breathe life into your ideas and put the reader in the scene where those ideas live. If I want ...

Sales copywriting is an essential skill for any entrepreneur who sells or generates leads online. Not only so you can do it yourself, but so you can tell if any copywriter you hire is doing great work ...

In your English language exam, you’ll be asked to create a piece of narrative or descriptive writing. Narrative writing tells story. This could be made up by you or based on something you’ve ...