It's easy to see why Lake Tahoe tops so many travel lists: straddling the border between California and Nevada, the glassy ...

RENO, Nev. (KOLO) - Tourism in the Tahoe Reno area generated more than $5.2 billion in revenue in 2024.

Local residents and advocacy groups like Keep Tahoe Blue are raising awareness about the importance of preserving the area’s natural beauty for both locals and tourists. As the number of visitors ...

When the North Lake Tahoe Tourism Business Improvement District (TBID) was formed by the business community, it created, for the first time, a way for both day and overnight visitors to help ...

Discover this California town that's a mountain haven for hiking near Echo Lake and the Desolation Wilderness or hitting the ...

Welcome back to Tahoe TAP — the show that dives into the Things, Adventure, and People that make life around Lake Tahoe so ...

Backcountry Skiing: For intermediate and advanced skiers, guided backcountry trips through companies like Alpenglow Expeditions offer a unique experience away from the crowds. Beginners can enjoy ...

Fire and ice haven't been kind to the fabled Lake Tahoe resort region this year. An unusually dry winter kept ski resorts short of snow. Wildfires destroyed more than 200 homes and other buildings ...

Nonprofit organization Clean Up The Lake has completed its Tahoe Deep Dive Pilot Project, an ambitious research and cleanup ...

Bldg Management and Metrovest Equities will renovate, reposition the resort into a luxury, four-season destination under the ...

PLACER COUNTY – Placer County is making a major push to solidify its presence as a top travel destination. On Thursday, local leaders gathered for the county's first-ever Placer County Tourism Summit, ...

Public servants must ensure policy decisions don’t compromise public safety or cause harm. Yet Tahoe Regional Planning Agency (TRPA) governing board member, Washoe County Commission Chair and aspiring ...