Ternio, a startup working to provide transparency into programmatic advertising, on Friday introduced blockchain technology called Lexicon, which can process up to 1 million transactions per second.
AdLib customers will gain direct access to Curated.Media’s curated supply libraries all within the DSPs they already us ...
The announcement comes amid rapid growth in programmatic and digital out of home. In Q2 2025, Digital OOH accounted for 36% of total OOH revenue, increasing 9.2% year-over-year, while programmatic ...
The problem of adjusting a live ad buy in linear has jumped over one more hurdle. Earlier this year, DirectTV Advertising announced that their satellite TV content can now be bought programmatically ...
After declining by 14% in March, over-the-top/connected TV advertising transactions were up by 40% during the week ended May 16 compared to the week ended April 11, according to the latest COVID-19 ...
DALLAS, TEXAS / ACCESS Newswire / July 14, 2025 / A Parent Media Co. Inc. (APMC), a leader in ad-supported streaming and digital content distribution, is pleased to announce the completion of a ...
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