Facebook apps add dynamic content to your business page. Games and quizzes are extremely popular on the site, but other types of apps include video chat, streaming music, uplifting messages, book ...

In October, Facebook began leveraging the enormous popularity of its mobile apps to advertise other apps. The mobile ads for apps, which run in users’ news feeds and direct them to app install pages ...

Facebook is combining its lucrative app install ads with deep linking so a specific in-app purchase page opens once the app downloads. The result is a powerful new tool for direct marketers that sell ...

I heard that Pages, Numbers, iMovie and GarageBand are free, but they’re not listed as free on the App Store. How do I install them on my iPad for nothing? The App Store is a huge part of what makes ...

TikTok has begun blocking links to app stores in creators’ bios, TechCrunch learned and the company confirmed. The block, which will have significant impact on CPI (cost per install) campaign deals ...