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PGA Tour unveils its inaugural Creator Council with the likes of Paige Spiranac, No Laying Up and Barstool Sports

Following the success of its initial PGA Tour Creator Classic at the Tour Championship in August, the PGA Tour is leaning into working with YouTube content creators and influencers. On Friday, the ...
New York Post

How PGA Tour’s new Creator Council will try to grow its ‘next generation’ of fans

When Andy Weitz took over as the PGA Tour’s new chief marketing and communications officer and executive vice president of investor relations in June, there was one topic he immediately wanted to ...
The Florida Times-Union

PGA Tour adds 'Creator Classic' series to Players Championship week after successful 2024 debut

The Players Championship will have golf shots in the air on a competitive basis before the best players in the world tackle the Players Stadium Course at TPC Sawgrass. The PGA Tour announced on ...
The Hollywood Reporter

The PGA Tour’s Next Big Media Bet: Creator Competitions

The Tour is partnering with Pro Shop on the creator series, a series of competitions for gold creators connected to Tour events. By Alex Weprin Senior Editor Can YouTube creators drive more interest ...
Yahoo! Sports

YouTube is presenting sponsor of PGA Tour's Creator Classic Series, beginning at The Players

YouTube will be the presenting sponsor for the PGA Tour's Creator Classic Series, which will begin a three-tournament schedule on March 12 at the Players Stadium Course at TPC Sawgrass, the day before ...