ZDNET's key takeaways Canva unveiled its Creative Operating System on Thursday.It includes a video editing tool, an email ...

Most of the new AI features sit behind a premium paywall, and there's no way to pick and choose which features you actually ...

Attention is the cheapest currency in advertising. Novelty can provide millions of views, but attention without memory is worthless. As Sharp’s research shows, brands grow not by being momentarily ...

“A jack of all trades is a master of none – but oftentimes better than a master of one.” It’s a favorite saying among LinkedIn posters and business bloggers, who often tout this longer version of the ...

Aside from audience targeting and bid optimization, here's how advertisers can leverage machine learning to enhance the creative process. It’s a fascinating time to be a marketer. The advent of AI and ...

Political ads typically aren’t very inspiring. Instead, they’re full of mudslinging, ominous music, and tales of impending doom to frighten voters to head to the polls. Way to Lead, a political action ...

LONDON--(BUSINESS WIRE)--Ad-Lib.io, a Smartly.io company and a next-generation Creative Management Platform for marketers at the world’s largest brands, today announced it has been accepted into the ...

Hulu has launched a new creative advertising studio called Greenhouse and hired two senior advertising executives to bolster its commitment to its burgeoning ad business. Brandon Pierce is joining the ...

NEW YORK--(BUSINESS WIRE)--Creative agency Mischief @ No Fixed Address is sending shockwaves through the marketing world by earning an unprecedented series of accolades and growing at a rate the ...

This spring, AD PRO, Architectural Digest’s ultimate resource for design professionals, presents AD PRO Global Design Talks, a can’t-miss conversation series with the world’s leading creative talents.

2021 has been a good year to be an adtech investor. Valuations are surging, Wall Street is happy and exits are frequent and satisfying. It’s the perfect time to double down and invest in an area that ...