(Phys.org) —When designing product lines, one important decision marketing and manufacturing managers must consider is whether to use common or product-specific components. While the use of common ...
Manufacturing using common components can actually reduce product line cannibalization, a finding that could allow firms to improve profits, says new research. When designing product lines, one ...
image: Manufacturing using common components can actually reduce product line cannibalization, a finding that could allow firms to improve profits, says research by Dilip Chhajed and Yunchuan "Frank" ...
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